Wednesday, 3 February 2010

Listen To Me Wang On About The iPad!

Hi. So the iPad is out. Now that I have read everyone else's opinion I can now attempt to offer mine long after anyone has stopped caring. But I tell THE TRUTH and obviously my opinion is far more insightful than anyone elses (ahem).

I'm going to try and approach this in a backward approach and try and understand what the iPad is built for and what the audience is, before seeing if that means anything for what I personally do on the device.

I like the iPad. It's a "thing" that I would consider buying for my mum and dad. They are old people, and particularly my dad, are not very tech-savvy at all. They barely understand email and they definitely do not understand multi-tasking - that's right, they do not understand "more than one thing happening" on an electronic device, and even after you show and explain it to them, they will still not get it. But why will I buy it for them? What is this thing that I would recommend to people like mum and dad? The iPad is a device attacking the eBook market. Mum and Dad enjoy reading and watching movies. Everything else is a nice extra.

Apple are not creating a new market here - that would be an extraordinary move. It's one of the hardest things to do - to create a new market and convince people to buy something completely new. Much like the iPod is a very nice MP3 player, the iPhone is a very nice Cell Phone and the MacBook Air is a very nice laptop, the iPad is basically a very nice eBook. Taking the examples of the iPod, iPhone and the MacBook - they are high end, user friendly products in (at the time) quickly establishing markets with extremely steep trends for sales. Right now, if you look at Kindle, I've read somewhere (a business news site I can't remember) that basically the first and second year sales figures are beating first and second year sales for iPod. This is a *rapidly* growing market - or at least it appears to be, and it's one I think Apple would like to dominate in.

What does this mean then? This piece of information guides me in one concrete area - I know what the mindset and the type of the majority of people who would buy this thing. I also know how they will most likely use it. I can also form my own model of how to answer the often thrown about criticisms of it as "it's not that portable" and "it's not as powerful as a netbook" etc. It is AS PORTABLE as an eBook, and it is AS USEFUL as an eBook. And *that* is how the device will be used around the home, and when moving - such as being taken out in trains to read or on holiday lying on the beach. It will also guide me in what to expect of market size too. I think it will be very interesting tracking the iPad against Kindle and Sony's efforts.

Do you think I'm a complete crazy? Shove a comment and tell me what you think. And buy MiniSquadron - its an IGF Mobile Finalist baby so I actually have a *reason* to be at GDC now other than just loitering near the entrance as I was planning to do :oD

Friday, 22 January 2010

MacBook Fail! GDC Win!

Well, seems like my MacBook's hard drive has decided to die! Which means I can't actually code anything, but it does mean I can write a small blog entry! I haven't really lost anything of note - everything is source controlled up - just today's few bits and pieces on BlueTooth code are gone. (Note to self, hurry up and buy that Terabyte Drive to back up the source control every week or something!).

So news is, Project FvD was going well, but is now obviously delayed. MiniSquadron Extended is also delayed - but there isn't too much to do on that except wait for the new art to arrive and to balance up the new levels.

As I mentioned before - I shall be at GDC and will be happy to meet up with random indies/publishers or whoever - just leave a message or email me and we can hook up on a free evening. It's quite a tight schedule so book early to avoid disappointment! (as if there will be a lot of people dying to meet me - Massive Eagle Alert).

Now....time to get that haircut while I wait for Genius (Al Harding The Hero) to get my new harddrive

Friday, 8 January 2010

Award Thingybobs And SNOW

Right, I'm a bit slow in getting this posted, but it looks like people like MiniSquadron - enough for them to put it through to no less than SEVEN categories for 2009 Best App Ever! It's up again some monstrous big boys in them though - and I would be very surprised if it actually won anything - but hey let's not give up without a fight eh? Vote for me using the GIGANTOR buttons I have created below - and hopefully I'll have another thing I can show my mum which she can understand!

Vote for
MiniSquadron
in
Best App Ever

Vote for
MiniSquadron
in
Best Game Graphics

Vote for
MiniSquadron
in
Best Game Controls

Vote for
MiniSquadron
in
Best Multiplayer Game

Vote for
MiniSquadron
in
Best Retro Reborn Game

Vote for
MiniSquadron
in
Best Action Game

Vote for
MiniSquadron
in
Best Arcade Game


Wow ok, thats a really long list of buttons! In other news I made it at No. 48 in PocketGamer's Top 50 iPhone Developers of 2009! That's something my mum *almost* understands. And finally I even made it as No .3 in AppAdvice's Top 100 games of 2009!

Seom Dev news too:

1) My 3 day "Krapp" Project with codename "Indigo Gun" is semi-canned, it will be converted to something less than what it was before and will be released. This is a piss-take app and only peeps who read this blog need know about it in time :o)
2) Working 80% full time on New Game with codename Project FvD.
3) Working 20% in getting next MiniSquadron "redux"/"remaster" out. Which is basically more levels and planes as a separate sequel/app. This way - it's actually EASIER for me to code (instead of breaking the current game) and will turn out cheaper for you guys cos you get a whole pack of levels & planes and don't have to pay piecemeal for every little thing. BARGAIN BUCKET - *but* you have to wait!

Finally - SNOW IN UK! Purty:

Friday, 1 January 2010

2010 - What's Going On Man?

Hey look - it's 2010! And also quite a while since my last post. Well things move fast in the world of iPhone gaming so let's see what has happened in the interim 2 weeks - again in brains spurts:

* Appvent Calendar Giveaway! So on 20th of December 2009 (soooo last year) I gave away MiniSquadron for FREE for one day only. I was originally approached to participate in the Appvent but had actually responded too late - but someone had dropped out at the last minute so I decided to give it a shot. A number of people have wondered how that works and so I thought I'd give out some STATS. In one day (less than 24 hours) MiniSquadron was downloaded a total of 77,000 times. Hey that's a massive number man! So that was pretty cool - and I guess really helped to spread the word of the game to a lot of people who just wouldn't have given it a go. Interestingly, the app was never in any Top 25 lists anywhere - so I presume a lot of people were actually watching the Appvent Website. So that's great for PR an' all - costing me exactly one day of sales, but what did it actually do for me AFTER I put the price back to £1.79/$2.99? Well...not much it would seem. There was a little bump (like 20 or so extra copies being sold than the average the following day) but then it continued to do the good ol' Logarithm Decline in sales.

The conclusion I came to was it was basically a very good way to get PR, and from what I can tell a lot of people enjoyed the game (well it WAS free), but they wouldn't have paid for it. Which actually brings me onto the second thing to talk about -

*) People who downloaded the game for free (and some who didn't) but "expected more". I think a lot of people are expecting too much for iPhone games and are either completely spoilt - or literally don't know how much it costs to produce a game. And the truth is they don't and shouldn't be expected to - this isn't common knowledge. Combine this with the fact that in order to realistically reach Top 100 you have to set a $0.99 price for any new iPhone game without a big fat publisher and the future for small companies look really difficult. The way I see it, the iPhone economy has now given us it's own idea of what games are to be expected and what is possible - cheap, short, "distractions"/small-scale games not costing a lot to develop, leaving the longer, fuller on games to be taken on by larger studios with fat marketing budgets to make sure it sells. If you like that kinda thing great - but if like me, you like quirky, fun and individual efforts that aren't just a single level or a 60 second diversion, and if you don't like the shit games that get peddled out with a big name license - it might be a lot harder for them to come by. But don't listen to me - have a look at the UK Top 25 Paid charts right now - 1/1/2010:

1) Doodle Jump $0.99
2) Where's Wally $2.99
3) Moto X Mayhem $0.99
4) Tetris $2.99
5) Bejeweled 2 $2.99
6) The Moron Test $0.99
7) Crash Bandicoot $2.99
8) Flight Control $0.99
9) iBeer Special $0.99
10) Who Wants to be a Millionaire $4.99
11) Scrabble $2.99
12) Talking Carl $0.99
13) Alarm Clock Pro $0.99
14) Flick Fishing $0.99
15) The Simpsons $4.99
16) Cartoon Wars-Gunner $0.99
17) The Sims 3 $LOTS
18) Ronnie Osullivan Snooker $0.99
19) Call of Duty: World At War $LOTS OF $$
20) Need for Speed
21) Fifa
22) Jelly Car 2 (Walt Disney)
23) 2XL ATV Offroad
24) Tom Clancy's Something or other
25) Pocket God

From this TINY SAMPLE you can see that all the indie/small games are at the cheapest price. If you look at the Top Grossing you can see mostly its the big companies with the muscle that can charge more money for a well established brand.

I guess it's just disheartening to see that what was once a great outlet for small indies trying their luck - it's now so much harder without lots of MONEY to PR their stuff, or they'll have to keep their ideas short and sweet. Looking at that chart now I dont think I would have bothered doing MiniSquadron to as full an extent as it is.

SO, with all that - what is happening next? Well I've cut back on a lot of things I was gonna put out for MiniSquadron as free updates, mainly because they take a fair bit of work, and the updates are FREE and bring me no income or any new sales, and ALSO because there are now a significant amount of pirated copies out in the wild and I sure as hell don't want to KEEP giving them free stuff. Do expect a few more bits - but I will be saving the best ideas for another day. There's enough ideas and tech that I want to build up for maybe a second game since so much of it requires big rewrites of the code anyway.

Away from MiniSquadron - Studio FungFung/ Mr. FungFung / Me is currently working on a couple of secret titles and some RnD into what the iPhone can do. There may be stuff coming out on other platforms too. For sure it'll be a busy year ahead!! I've also gone and booked myself a plane ticket to SanFrancisco for GDC to maybe hook up with some Giant Publishers, interesting to see what comes out of that. Interestingly I haven't actually booked the GDC pass OR accomodation - I think I'm probably making a lot of this up as I go along....

Finally - thank you to everyone who reads this blog, enjoys MiniSquadron and believes in the possibility that the little guy can still take on the big guy with great ideas and a bit of heart. It is because of your support for this that gives people like me a reason to keep making games as opposed to working for a bank.

Bring on 2010 - lets risk some more and take no prisoners!

EDIT: I have to make clear one thing - MiniSquadron did well in terms of Sales for what it is, and also did very well critically in terms of being an actually fun and full on game. In a recent TouchGen Games of 2009 MiniSquadron was nominated as Best Arcade game losing out to Space Invaders and Pac Man. I can tell you it feels GREAT to go up against giants like that!

Thursday, 17 December 2009

Space Kraken Wishes You A Merry Xmas And Happy New Year!

The incredibly hard working and skilled Rex "rexbox" Crowle has been kind enough to doodle this amazing premonition of what may be to come in 2010 - Space Kraken Vs. MiniSquadron! Go and see more of his creations on his website - www.rexbox.co.uk, including his work on LittleBigPlanet for PS3 and also Grip Wrench - and about a million other projects coming right in your face in 2010!

So along with Space Kraken, I wish you all a Merry Xmas and Happy New Year for 2010! (represented by Left and Right Eye Laser respectively) (Click the image for MASSIVE Space Kraken):

Wednesday, 16 December 2009

Competition Winners

Well turns out MiniSquadron fans might not be using a camera phone (maybe it's because they use iPods) but anyway, here are the 3 winners. And because they dared to show their face they each win 2 Promo Codes! Hurray!

The first one was titled "Flying fat dude shunned by a kick" by @corleno on twitter...it's kinda scary to be honest because it really does look like fat dude might be able to fly with that expression:



Good air is achieved by alvindj:



"Veecheech" looks like he may have passed out from drinking that special brew in his hand:



Thank you and good night!

Sunday, 13 December 2009

Competition And Bits

Hey you know what? Let's hold a really bizarre competition for some free Promo Codes for the game. I have 10 (TEN!) promo codes for MiniSquadron to give away - and to win one all you have to do is

Take a picture of yourself doing your best "plane" impression.

Then tweet me your picture via twitpic/flikr/photobucket/youtube or whatever at my twitter (twitter.com/mrfungfung) or email (mini.squadron.game [at] gmail com).

The winner will be the best 10 pictures judged by me at the middle (wednesday or thereabouts) of next week. Please don't send picture files if possible but link me with an online picture thank you! That way - the whole world can see you "fly" (ahem). Bonus points will be awarded for idiocy, hotness, daring do and general silliness (but PLEASE don't do anything completely mental).

I also want to update this site with a few news items. I've discovered I am in fact crap at any sort of sustained prose, so I will say these things as a series of brain farts, each one started off by an asian emoticon:

ヽ(`Д´)ノ
My friend Dom Clubb has a new blog and website here http://domclubb.blogspot.com/ and here http://www.domclubb.com/: If you scroll down you can see he designed the MiniSquadron Logo and his general character work is ace!

ヽ(´ー`)ノ
MiniSquadron LITE is out - just in case no one knows. Seems like I didn't really attempt to market this at all - out of steam poop.

( ゚Д゚)
I've entered MiniSquadron into this thing: http://bestappever.com/. It looks really interesting and I hope anyone reading this will go and vote for me! To make it easier - click on these gigantor buttons I have made below:

Nominate
MiniSquadron
for
Best Retro Reborn Game

Nominate
MiniSquadron
for
Best Arcade Game

Nominate
MiniSquadron
for
Best Game Graphics

Nominate
MiniSquadron
for
Best Action Game


But feel free to choose your own category. In particular I would like to see it at least get nominated for "Best Productivity Enhancer".

( ω
I'll do my best to update with Part 3 of "How To Make MiniSquadron" when I get a bit of spare time (LOL)